I'm Benjamin — a designer based in London, with roots in the USA.

I studied UX design at Norwich University of the Arts, working across multiple agencies where I learned to hold both user needs and business goals in the same hand.

My aim is to apply good design across sectors and systems, and leave things better than I found them.

Selected work

Design starts the moment a decision is made. Whether that's in Figma, a conversation, or with the help of AI.

© 2026 Benjamin Segall